In a recent LinkedIn discussion a member of the group overheard a conversation at a table in a restaurant between two couples…
… One couple recently bought a home, and they were excited about it. Although they had the new address for a couple of months, they were disappointed that they haven’t gotten any mail yet. They weren’t talking about personal mail or bills – they were talking specifically about retail offers, coupons, and personalized direct mail pieces. They mentioned that the couple in the house next to them had received offers – and the couple without mail was actually jealous of them…
Direct mail is desired! Especially to new homeowners. We offer lists of new homeowners and are happy to talk to you about ways we can help you reach them.
Leave a Reply